Not every great business idea is glamorous. Some are simple, needed, and surprisingly profitable. DoodyCalls is a perfect example.
DoodyCalls is the nation’s leading pet waste management service for homeowners and communities, scooping more than 10 million doggie deposits every year. What started as a messy chore turned into a smart, scalable business that meets a very real need for dog owners, HOAs, apartment communities, and shared spaces across the country.
Founded in 2000 by Jacob and Susan D’Aniello in the Northern Virginia suburbs of Washington, DC, DoodyCalls built its reputation by helping customers keep their yards and common areas clean, safe, and odor-free. In 2004, the company began franchising nationwide and established its headquarters in Charlottesville, Virginia, also known as “Doo-Ville.” 💩
Today, DoodyCalls has grown into a recognizable franchise brand with 135 franchised units and no company-owned locations. That says a lot. This is a franchise system built around local ownership and community-based service.
A Business Built Around a Problem People Will Gladly Pay to Solve 🐾
At its core, DoodyCalls offers professional pet waste removal services for both residential and community clients. For homeowners, the company provides year-round cleanup options including twice weekly, weekly, bi-monthly, monthly, or one-time service. That means recurring revenue opportunities and flexibility for customers.
For families with dogs, the value is obvious. Nobody enjoys cleaning up the yard week after week. DoodyCalls steps in to handle the dirty work, giving customers a cleaner lawn and more time to enjoy their outdoor space. 💩
The company’s services include:
Residential Pooper Scooper Service
Yard Deodorizing Service
Doody Fresh
Community Pet Waste Station Service & Supplies
Community Common Area Cleanup
Goose Poop Cleanup
Horse Poop Management
This is not just a one-trick business. DoodyCalls serves homeowners, property managers, HOAs, apartment communities, and other organizations that need ongoing waste management solutions.
Why the Pet Waste Removal Franchise Model Gets Attention
One of the biggest reasons DoodyCalls stands out is its simple operating model. This is a home-based business franchise, meaning franchisees do not need a storefront, warehouse, or fancy office. The business is run from a home office using a desk, computer, CRM system, and a personal van or truck to carry tools and supplies.
That keeps overhead lower and makes the concept more accessible for entrepreneurs who want a practical service business without the cost and hassle of a brick-and-mortar setup.
Storage needs are minimal, usually handled in the vehicle or garage. The business is mobile, lean, and built for efficiency. For many people, that is a major plus.
Franchise Investment Overview 💰
As of February 25, 2026, here is the basic franchise snapshot for DoodyCalls:
Established: 2000
First Unit Franchised: 2004
Franchised Units: 135
Company-Owned Units: 0
Cash Investment: $25,000
Total Investment: $76,450 to $93,850
Minimum Net Worth: $100,000
Franchise Fee: $39,900
Royalty: 7.5%
Ad Fee: 1.5%
Item 19: Yes
Average Number of Employees: 2 to 3
Passive Ownership: Yes, semi-passive from day one
Home-Based: Yes
B2B: Yes
Veteran Discount: Yes
Visa Candidates: Yes
For multi-unit operators, the fees are structured as follows:
First Territory: $39,900
Second Territory: $29,900
Third Territory: $27,930
To book your NO COST Dream Business Match Making Session with us go to Explore.NextLevelFranchiseGroup.com
A Pooper Scooper Business With Residential and Community Revenue Streams
One of the more interesting parts of the DoodyCalls model is that it is not limited to individual dog owners. The company also serves communities by managing pet waste stations, supplying dog poop bags and bins, and cleaning common areas.
That gives franchisees a mix of B2C and B2B business, which can help create more stability and growth opportunities. A franchisee can build a route of recurring residential customers while also landing contracts with apartment communities, HOAs, and property managers.
That combination is powerful. One side gives you household recurring service revenue. The other gives you commercial-style accounts that may bring volume and long-term relationships.
One of the more interesting parts of the DoodyCalls model is that it is not limited to individual dog owners. The company also serves communities by managing pet waste stations, supplying dog poop bags and bins, and cleaning common areas.
That gives franchisees a mix of B2C and B2B business, which can help create more stability and growth opportunities. A franchisee can build a route of recurring residential customers while also landing contracts with apartment communities, HOAs, and property managers.
That combination is powerful. One side gives you household recurring service revenue. The other gives you commercial-style accounts that may bring volume and long-term relationships.
Training and Support That Continues Beyond Launch 🎓
DoodyCalls provides monthly training that starts with:
1 week remote training
1-hour virtual meetings once a week for 4 weeks after training
But the support does not stop there.
Franchisees also receive help with recruiting, including job postings, hiring best practices, and access to recruiting tools and networks to find field technicians. Ongoing support includes manuals, webinars, and direct help from field consultants.
Marketing support is another plus. Franchisees benefit from national campaigns, local advertising tools, and digital marketing guidance covering SEO, PPC, and social media. They also get continued access to the company’s proprietary CRM and routing technology to manage service routes and customer relationships efficiently.
DoodyCalls provides monthly training that starts with:
1 week remote training
1-hour virtual meetings once a week for 4 weeks after training
But the support does not stop there.
Franchisees also receive help with recruiting, including job postings, hiring best practices, and access to recruiting tools and networks to find field technicians. Ongoing support includes manuals, webinars, and direct help from field consultants.
Marketing support is another plus. Franchisees benefit from national campaigns, local advertising tools, and digital marketing guidance covering SEO, PPC, and social media. They also get continued access to the company’s proprietary CRM and routing technology to manage service routes and customer relationships efficiently.
Ownership Options and Ideal Candidate
DoodyCalls offers both an owner-operator and semi-absentee model.
In the owner-operator version, the franchisee oversees the day-to-day business and team. In the semi-absentee model, the franchisee hires a manager to handle daily operations while the owner focuses on managing the manager and overseeing finances.
The ideal candidate is someone who:
Has management and people skills
Enjoys interacting with customers and building teams
Values strong customer service
Wants to be involved in the local community
Likes the idea of building recurring income
This is not a concept for someone chasing hype. It is a business for someone who understands that boring businesses often make money because they solve ongoing problems people do not want to deal with themselves. 💩
DoodyCalls offers both an owner-operator and semi-absentee model.
In the owner-operator version, the franchisee oversees the day-to-day business and team. In the semi-absentee model, the franchisee hires a manager to handle daily operations while the owner focuses on managing the manager and overseeing finances.
The ideal candidate is someone who:
Has management and people skills
Enjoys interacting with customers and building teams
Values strong customer service
Wants to be involved in the local community
Likes the idea of building recurring income
This is not a concept for someone chasing hype. It is a business for someone who understands that boring businesses often make money because they solve ongoing problems people do not want to deal with themselves. 💩
Territory Availability and Expansion
DoodyCalls is registered in all states except Hawaii and Washington, with pending approvals in Maryland, Minnesota, and Virginia.
Some territories are already sold out or unavailable, including:
Miami, Dallas, Frisco, Maryland, Tampa, Kansas City, Las Vegas, Austin, San Antonio, and Omaha, Nebraska.
That does not automatically make it the right franchise, but it does show there has been demand in major markets.
DoodyCalls is registered in all states except Hawaii and Washington, with pending approvals in Maryland, Minnesota, and Virginia.
Some territories are already sold out or unavailable, including:
Miami, Dallas, Frisco, Maryland, Tampa, Kansas City, Las Vegas, Austin, San Antonio, and Omaha, Nebraska.
That does not automatically make it the right franchise, but it does show there has been demand in major markets.
Final Scoop: Is DoodyCalls Worth Considering? 🐶💩
DoodyCalls is one of those businesses that makes people laugh at first, then think twice. It is not flashy. It is not trendy. But it solves a problem that exists every single day, in every neighborhood filled with dog owners.
What makes it compelling is the combination of low overhead, home-based flexibility, recurring service revenue, B2B opportunity, and a model that does not require a huge staff or expensive real estate.
For the right entrepreneur, DoodyCalls franchise could be a smart way to build a practical, service-driven business with recurring income and room to grow. Sometimes the best franchise opportunities are the ones most people overlook because they are too busy focusing on what looks exciting instead of what actually works. 💩
DoodyCalls is one of those businesses that makes people laugh at first, then think twice. It is not flashy. It is not trendy. But it solves a problem that exists every single day, in every neighborhood filled with dog owners.
What makes it compelling is the combination of low overhead, home-based flexibility, recurring service revenue, B2B opportunity, and a model that does not require a huge staff or expensive real estate.
For the right entrepreneur, DoodyCalls franchise could be a smart way to build a practical, service-driven business with recurring income and room to grow. Sometimes the best franchise opportunities are the ones most people overlook because they are too busy focusing on what looks exciting instead of what actually works. 💩Reach out to us for more information about how you can start your journey with FocalPoint today.
 | Author BioI’m Stacey Riska aka “Small Business Stacey”, your franchise placement specialist. I help aspiring business owners find the PERFECT franchise so they can get to the next level in life and business. |
